Cut 20-40% off your Clay bill.
Most teams on Clay's new pricing burn 20-40% more than they need to. I find every leak and fix it inside your workspace.
Companies I've built outbound infrastructure for
Five patterns I see in almost every Clay workspace
Auto-Update is re-running tables you abandoned
Every table you've built is quietly re-enriching on a schedule, including ones you dropped three months ago. Every re-run costs Actions you didn't know you spent, and one formula edit can re-fire a whole table.
Seen in the wild: a team adjusted one formula column and re-triggered enrichments across the table, 60,000+ credits gone in a day.
Claygent eats Data Credits on Clay's keys
Every research run, every "find the direct dial," every email-finder workflow. Connect your own Anthropic or OpenAI key, run a cheap model, and the Data Credit cost drops to near-zero.
Seen in the wild: a team running deep-research Claygents said they "stopped being viable" under per-credit AI pricing, until the keys moved in-house.
You're buying the same data twice
If you already pay for Apollo, ZoomInfo, Clearbit or an email finder, Clay charges credits for that data on top. Connect those keys and the enrichment costs zero Data Credits. You just pay the provider you already pay.
Seen in the wild: teams burning 50,000 credits a month on providers they were already subscribed to elsewhere.
You're enriching rows that don't matter
Most teams enrich entire tables of 5,000 rows when 200 are actually in-ICP. The cheapest 4,800 enrichments are the ones you never run. Filter first, and set "only run if empty" so you never re-enrich.
Seen in the wild: a six-figure credit pool spent enriching lists that were 90% out of ICP.
You're paying 25 credits for a 2-credit field
The same data point swings wildly by provider, and Clay shows the cost before you run. A mobile number can be 2 credits or 25. Picking the cheapest source that still hits is free money.
Seen in the wild: a RevOps team buying mobile numbers at ~10 credits each, and 100 numbers ate a sixth of their monthly pool, some of it bad data.
If two of these are happening, you're paying for capacity you don't use.
What happens when you don't fix it
When the Actions run out mid-month, your workflows stop. Mid-campaign, no warning. The only fix is upgrading your entire plan tier, usually a $300+ jump, when you might've just needed five thousand more Actions. Data Credits exhaust quieter but eat your margin the same way. The team blames the tool, the tool blames the plan, and the bill keeps growing.
What you get
A 1-2 week engagement, inside your workspace, fixed scope.
- Full audit of your current Clay setup. Every Action sink and Data Credit leak documented.
- Auto-Update, conditional logic, and AI column settings reconfigured across all active tables.
- Filter-before-enrich logic added where it's missing.
- BYO API keys connected for your LLM provider and any data providers you already pay for elsewhere.
- Recommendations on which data providers are worth purchasing direct, based on what you use heavily.
- CRM sync architecture rebuilt to push deltas instead of full records, where applicable.
- Plan-tier check. If you're on the wrong tier for your actual usage, you'll hear about it.
- Handoff doc covering what changed, why, and how to keep the workspace lean.
From $1,500.
Scoped during the audit call. Fixed price, no hourly billing.
You pay upfront. If there's nothing saved, you get it back.
How it works
- 30-minute audit call
Screen-share your workspace. I show you the top 2-3 leaks live, walk through the fix, quote a fixed price.
- Workspace access
Add me as a guest. NDA if you want one.
- Fixes shipped
1-2 weeks depending on workspace size. Progress updates as things land. Handoff doc on completion.
No retainer commitment. If you want ongoing help after the engagement, we'll talk about it then.
Me vs the alternatives
Hiring a RevOps engineer takes three months and costs $180k a year. Big agencies want six-month retainers and run your campaigns whether you want them to or not. I optimize your workspace in 1-2 weeks for a fixed price, and leave when the work is done.
Who this is for
Teams running Clay who want to spend less without losing capability. You're on the paid plans, watching your bill creep, doing your own outbound rather than handing it to an agency.
Not a fit if you haven't set up Clay yet, or if you want someone to run your campaigns for you. I build infrastructure. Your team runs outbound on top of it.
About
I'm Victor Kalu. I ran CopyVega, a B2B outbound agency, for two years, then GTM engineering at John Snow Labs, Axia Growth, and PE Growth Partners. At John Snow Labs I built my own outbound infrastructure in Clay, tooling and sequences funded out of my own pocket, and drove $2M in pipeline.
I've worked inside a lot of Clay workspaces, mostly inheriting other people's setups and making them work without bleeding budget. I've also built production data engines in Clay (multi-source enrichment, AI scoring, the works), so I know exactly where the credits go. Silver GTM exists because the same waste patterns kept showing up.
Common questions
Do you need full admin access to my Clay workspace?
Guest access is usually enough. Admin only if we're rebuilding sync or integration architecture, and only for the duration of the work.
What if my Clay setup is smaller than the audit assumes?
The audit call tells us both. If your workspace doesn't have enough waste to justify the engagement, I'll say so on the call. No pressure to book.
What if you don't find anything worth fixing?
If I audit your workspace and there's nothing meaningful to fix, you don't pay. The audit call itself is always free.
Do you do Clay implementations from scratch?
Yes, but it's a different engagement. If you're starting fresh rather than optimizing, mention it on the call and we'll scope it separately.
What happens after the engagement?
Everything stays with you. Workspace, changes, documentation, all yours. If you want ongoing help (monthly review, new workflow builds, migration work), we can talk about a retainer then. Most teams don't need one.
Can't I just fix this myself using the Playbook?
Honestly, yes. That's what it's for. The audit is for teams who'd rather spend the engagement cost than the time, or who want a second pair of eyes on a workspace they've stopped seeing clearly.